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Regular version of the site
Article
Neural correlates of the non-optimal price: an MEG/EEG study

Gorin A., Kuznetsova E., Kislov A. et al.

Frontiers in Human Neuroscience. 2025. Vol. 19. P. 1-15.

Book chapter
Weight Perturbations for Simulating Virtual Lesions in a Convolutional Neural Network

W. Joseph MacInnes, Zhozhikashvili N., Feurra M.

In bk.: First International Conference, AIiH 2024, Swansea, UK, September 4–6, 2024, Proceedings, Part II. Artificial Intelligence in Healthcare. LNCS, volume 14976. Vol. 14976. Springer, 2024. P. 221-234.

Tag "neuromarketing" – News

Neuroscientists Know How Much You’re Willing to Pay for Something

A project developed by a group of three HSE psychology students received the award for best biotech project at the Entrepreneurial Breakthrough of the Year competition held by the Skolkovo Moscow Business School. A grant to study at Skolkovo was awarded to Andrei Kislov, Egor Levchenko, and Egor Selivanov for their work on neuromarketing technology that determines the subjective cost of a good based on electroencephalographs.